How Custom Design and Customer Experience Design Optimize Digital Marketing:

I recently realized these two terms can be confusing in digital marketing. This blog post will explore which term relates more deeply to digital marketing for solid brand building. So, let's dig into these most used terms in branding and marketing. But sometimes misunderstood in the context of digital marketing. The focus of this post is to define each of them and see how and where to place them for a more human approach to digital marketing. What is Custom and Customer Design? Custom design or customization is the creative process of producing and modifying products and services to suit specific individuals and their requirements, needs and tastes in the market. Customer design or Customer Experience Design is the innovative process of branding and marketing to satisfy customer needs and expectations through personalizing marketing messages to grab attention and maximize customer experience. Custom design will ensure close and intimate relationships with customers. And customer ...