The Joyful Copywriter

  Once you break into the brand-building system based on the purpose and value of your business venture, the sky is the limit. It arouses a deep sense of responsibility and conviction in value creation and addition to brand building. No one should start any business venture as a curse to humanity but as a blessing to improve people’s lives and business ventures. So, cultivate a sense of responsibility in your entrepreneurial pursuits to boost value creation for solid brand building. Here is the what and the how. Sense of Responsibility That means cultivating a sense of responsibility where you question yourself about what you are doing to make the world a better place to live, learn, work, and do business for everyone concerned. Exercising responsibility in business and life means adopting the mindset of value creation and addition for the greater good of everyone concerned. It is about seeking a solution in a world that seems to sail in dire straits of a need for human-centric s...

The traditional business mindset has always been more like being greedy, selfish, and evil through all the ills in our society. The most dominant of such social ills in the business world is corruption . Corruption leads to societal ills and problems like nepotism, racism, favoritism, tribalism, regionalism, and scams in both developed and developing states.   Remember, as joyful copywriters , we are apolitical. Our passion and drive are value creation and addition for brand building based on the purpose and value of your business venture.  So, we have zero tolerance to societal ills and problems that compromise solid brand-building in the entrepreneurial business world. There should be no corruption, nepotism, racism, favoritism, tribalism, regionalism, or scams in the digital economy.   But value creation and addition as the basis of any entrepreneurial business pursuit. Corruption is a chronic disease that compromises and kills dreams and faith in doing business bas...

Value creation and addition are taking the entrepreneurial business landscape by storm. Especially in the agricultural sector in developing countries, with technology at the fore front of most of these agricultural projects. The inspiring element of most of these farming and tech entrepreneurs is their long-term approach with a human perspective of creating value for themselves, their employees, their communities, their nations, and the world around them. Value Creation and Addition as Entrepreneurial Guidelines Such ventures also create job opportunities as they expand from solopreneurship or home-based hustles into solid startup companies with an entrepreneurship mindset of being creative and innovative for solid brand building in the creator economy. So, besides being  a strategy for enhancing and fulfilling the purpose and value of your business venture in the market, value creation and addition are fast becoming guidelines for pursuing and fulfilling entrepreneurial dre...

Thrive Global is no longer just an imagination or a business name of the  Thrive Global  company. It is now a reality to pursue and live for it. Going global and shipping abroad has become every entrepreneur’s dream. Most entrepreneurs in almost all sectors seem to have grasped the brand-building sense based on value creation and value addition in their entrepreneurial ideas and pursuits. That is from the deep rural of any country in the world to all the urban mindset of making it big and living the reality of their creative passions and entrepreneurial digital lifestyles. Whether as a Youtuber, an artist, an African cultural fashion designer, a homestead farmer, or an agri-prenuer in the rural setting or urban. That global dream is strengthening the brand-building mindset through appreciating technology and digital marketing strategies. Globetrotting Mindset So, with that global dream and the globetrotting mindset for recognition in the digital global world, presence and vis...